What Matters Most?

Decide What Matters Most

Decide What Matters Most

One of the first things I do with business leaders when they come to me for coaching is help them get clear on their priorities.

The very first thing we focus on is the answer to this question:

“What matters most?”

To put it another way:

What are your priorities?

Are you looking to maximize your income regardless of the amount of time you have to spend in the office, away from your family and friends?


Are you looking to make the most money possible while being able to enjoy the money you make?

The latter is being able to make a great living and live a great life®

Asking: “What matters most?” helps bring clarity to the relationship I will have with the client.

These days, I’m experienced enough to understand how to help both of these clients. But if the clarity of purpose is not there, you won’t achieve your goal regardless of what that goal is.

Below is an episode of the Four Minute Fixation that will help you clarify your goals and your purpose.

The episode is titled: How To Make An Idea Real

In this case, the idea is your goal for your business – the thing that matters most.

The technique is something you should use monthly (or weekly at minimum).

If you want the step-by-step guide, here is a link to the transcript.

The bottom line:

You must be clear on what you want from your business and then you can use this process to help you achieve that objective.

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